How did you attract/Address your audience?

We asked people in our target audience on a social networking site what their favourite films in the genre were and what attracted them to them.

After looking at films that our target audience were interested in, we looked at how we can incorporate elements that attract them to the film in our opening.

Shaun of the dead (which, coincidentally, has the same director as scott pilgrim vs. The world. ‘Edgar Wright’) was an influence for our film opening because of it's use of fast cut ‘mtv culture’ shots (Darren Aronofsky). Using this in our film fits with the audiences liking for fast paced films.

Our film is set in a big city which is similar to other films of its kind. Our film opening is also a bit mysterious because of the lack of identity of the characters. Our nod to scott pilgrim with the "beep beep" adds a nice effect to the film. The sudden hitting of the man in the car gives the opening a bit of action and shock from the previous happy music.

GoAnimate.com: How Did You Attract/Address your Audience by whiteisaac15



http://www.youtube.com/watch?v=cD-uQreIwEk bourne identity

http://www.youtube.com/watch?v=F0M8qjlAT8s&feature=fvst sin city - The use of comic book style in the trailer was an original infulence to our film opening before it took a less of a comic book style turn.